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Pfizer

Better Health Portal

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Pfizer is one of the world’s largest pharmaceutical companies and was ranked 43rd on the 2022 Fortune 500 list–with a reported $53,402 billion in total revenue for the first six months of 2022, alone. Pfizer’s distinction and earnings have skyrocketed in recent years due to the introduction of the Pfizer-BioNTech COVID-19 Vaccine in December 2020.

Fantasy Interactive called in Dreamspace to help explain the complicated flow of Pfizer’s newly designed Better Health Portal through audio mixing, design and animation work.

Dreamspace mixed the provided voiceover footage with a complementary music track, guiding new users through the portal as efficiently as possible while putting them at ease. We also designed the animation to highlight the portal’s various features without overwhelming the user. With the help of this informational video, users can easily navigate the portal and gain a better understanding of the helpful features Pfizer has to offer.

Dreamspace is experienced in guiding users through their FTUE–first-time user experience–a crucial time determining user retention. Our strong animation skills ease the cognitive load of these new users and help them get to what’s important: using and loving your company’s product or service.
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