Content, Digital, Experiential
Digital Taffy

Digital Taffy

The Aon Center is a modern supertall skyscraper just east of the Chicago Loop, Chicago, Illinois, United States, designed by architect firms Edward Durell Stone and The Perkins and Will partnership, and completed in 1974 as the Standard Oil Building.

Client: PixelFire – Concept: Digital Taffy

Digital Taffy at AON

Digital Taffy, a 3D animation, designed by Rik Oostenbroek, produced by PixelFire, and animated by GRAFX CO. Displayed as a part of a looping art installation at the entrance of the AON building in Chicago. The installation spans a total of 840 square feet divided over two screens that split in the middle, allowing visitors to walk in between them.

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