BofA - Harness Reality

Bank of America

Reality is not what it used to be.

Client: Bank of America – Agency: SuperUnion – Project: Harness Reality

Harness Reality

Bank of America’s Thematic Investments Research Department partnered with us to deliver a :30 TV spot to raise awareness of the importance of Virtual and Augmented Reality investments in 2019. This new segment became very prominent, especially now with many communication services’ digitalization due to COVID-19 Pandemic.

Now working fully in 3D, the team had more avenues open to them and more options to create top quality content. Running the gamut from the introduction of cloud computing to the release of a brand new trader platform and even the rise of renewable energy sources, we tailored the look of each spot to convey and reflect the information and message within effectively. With Bank of America’s global connections, they can help your business, whichever industry it’s in, move into the future.

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